Saturday, 6 September 2014

São Paulo rock x Rio rock

Since the inception of commercial radio in Brazil circa 1930, Rio de Janeiro and São Paulo have built different centres of musical and cultural activities. Rio de Janeiro had a bigger slice of that activity because most of the foreign recording companies as Victor, EMI and Columbia were based in the Federal District - Brazil's capital. Rio's Radio Mayrink Veiga was the most popular radio station in the nation until the federal government created Radio Nacional in 1936 and took its place at the top after a couple of years.

Radio Record was São Paulo's most popular radio station in the 1930s and by 1960 São Paulo was as powerful as Rio in the cultural arena having not only radio stations but 3 different TV broadcasters.

By 1955, rock'n'roll was the new rage in the USA but it took some time to take its roots here. By 1960 it was clear to see that rock had two different sources. São Paulo was problably at the forefront with Celly Campello & her brother at the top of the charts.

Both cities had rock'n'roll shows on radio and TV. By 1963, D.J. Antonio Aguillar was São Paulo's hottest rock MC having radio shows at Radio Nacional Paulista and TV Paulista.

In Rio, Celia Vilela had her own TV rock show on TV Continental and Jair de Taumaturgo had a high-rating show on Radio Mayrink Veiga called 'Hoje é dia de rock' (Today's is rock's day).

Antonio Aguillar MCs his TV rock show in 1963. The Clevers' s drummer Netinho on the left.

Cidinha Santos (Ilze Aparecida) sings a twist at Antonio Aguillar's TV show in 1963 while dancers from rock night-club Lancaster (Chupeta & Bolão are identified here) dance their cares away. 

Rossini Pinto, seen here with former President Janio Quadros (1961) was a singer-song-writer who had his base in Rio de Janeiro working mainly for CBS Records. 

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